Jamie's High-Output Vertical Radiator in Leicestershire
Finding the right radiator isn't always straightforward. For Jamie Robertson from Leicestershire, the challenge was clear: he needed serious heating power—over 8,000 BTU—but without sacrificing precious floor space in his open-plan living area.
"I was looking at the Elegant Flatty 1800 x 630 double panelled... I was just wondering if you had any that gave the same sort of BTU output (8000+) and cost any cheaper?"
— Jamie's first message to us
Like many homeowners across the East Midlands tackling renovation projects, Jamie knew a vertical radiator was the answer. The question was finding one that delivered on heat output, looked the part, and didn't break the bank.
The Search for the Perfect High-BTU Vertical Radiator
What Jamie Needed
- A vertical radiator to maximise wall space efficiency
- Minimum 8,000 BTU output for the open-plan area
- A modern, clean aesthetic for his contemporary renovation
- Competitive pricing that represented genuine value
When Jamie asked whether we had anything cheaper with similar heat output, we gave him an honest answer. Our Flatty range represents some of the most competitively priced designer radiators on the market—modern classics manufactured at scale.
8,264
BTU Output
1800×630
mm Dimensions
10 Year
Warranty
The Amazon Confusion: Elegant Radiators vs Elegant Showers
A couple of days later, Jamie spotted what appeared to be a similar radiator on Amazon under "ELEGANT Vertical Radiator" branding at £226.
⚠️ Important clarification: That listing was from Elegant Showers—a completely separate company. We've been trading as Elegant Radiators since 2014, years before these namesake competitors appeared. The similarity even led to legal discussions, resolved when our established trading history became clear.
When you purchase from elegant-radiators.co.uk, you're buying from a Midlands-based company with a physical warehouse in Coventry, dedicated customer service, and over a decade of specialist heating expertise.
The Solution: Price Match + Same-Day Collection
When Jamie shared that Amazon price of £226, we didn't hesitate. Our Elegant Flatty 1800 x 630mm Double Panel was listed at £290.55. We offered Jamie £250 including VAT and free delivery.
But Jamie had another idea:
"If I can come collect (as I'm only in Leicestershire) could we knock it down a little more?"
For collection from our CV7 warehouse, we knocked off another £20. Final price: £230.
✓ What Jamie Got for £4 More Than Amazon:
- Slightly wider radiator (630mm vs 608mm) = more heat output
- Inspect before purchasing
- Direct relationship with supplier
- Same-day collection—no waiting for delivery
- UK-based warranty support
Weekend Flexibility
Jamie asked if we were open at weekends, just in case work ran over. While we don't have formal weekend hours, we offered to arrange a warehouse meet-up if needed—the kind of flexibility you simply don't get from Amazon.
As it turned out, Jamie made it that same evening. He drove from Leicestershire, collected his radiator in person, and was home within hours of ordering.
Installation & The Final Result
Fast forward to late December—nearly two months after collection—and Jamie sent us these brilliant photos of his installed radiator. Just in time for the Christmas cold snap!
The installation showcases exactly why vertical radiators work so brilliantly in modern open-plan spaces. Positioned at the junction between living area and kitchen, the Flatty makes a design statement whilst delivering powerful heating across the entire zone.
From the angled view, you can appreciate the double-panel construction that delivers those 8,000+ BTUs. The chrome angled valves at the bottom provide easy access for bleeding and temperature control.
The contemporary oak-effect flooring and teal accent wall pair perfectly with the Flatty's minimalist design. Unlike bulky traditional radiators, designer vertical radiators complement rather than compete with your décor.
Watch Jamie's Radiator in Action
Technical Specifications
| Specification | Details |
|---|---|
| Product | Elegant Flatty Vertical Panel Radiator |
| Dimensions | 1800mm (H) × 630mm (W) × 52mm (D) |
| Configuration | Double Panel, Double Convector |
| Finish | White (RAL 9016) |
| BTU Output | 8,264 BTU/h (Delta T50) |
| Watt Output | 2,423 Watts |
| Material | Premium Low Carbon Steel |
| Warranty | 10 Years |
| Compatibility | Central Heating / Dual Fuel / Electric |
| Included | Wall brackets, air vent, blanking plug |
Need help calculating BTU requirements? Use our BTU Calculator or get in touch for expert advice.
Ready to Transform Your Space?
"Hey pal, thanks again. I'll send these photos and videos as soon as it's up!"
— Jamie, after collecting his radiator
True to his word, he did—and we couldn't be happier with the results.
Explore Related Products
Space-saving designsWhite Radiators
Classic finishesHigh BTU Radiators
Powerful heatingDouble Panel
Maximum output
Share Your Story
Installed a radiator from Elegant Radiators? We'd love to see the transformation and share your story.
Elegant Radiators has been supplying designer radiators and heated towel rails from our Coventry warehouse since 2014. UK-wide delivery with free shipping on qualifying orders, plus local collection across the Midlands.
